One of the most exciting growth areas for Pop Ups is supporting pure online players to experiment with bricks-and-mortar retailing and, so far, we’ve had some incredible success stories.
Owner, Marco Comina said: “Online is so competitive and advertising overheads are quite big if you want to be seen. With our retail store, we have the foot traffic and more options for people to try our products out of the box; this has helped our sales increase. We have also advertised the physical store on the website and are seeing customers coming to us off the back of that.”